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Heritage

Chronicle 1970: K70 ad

Image No: B2023CW02056 Copyright: Volkswagen AG Rights: Use for editorial purposes free of charge
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A historical advertisement for the Volkswagen K70. The image features a front view of the car, showcasing its rectangular design and clean lines. Above the vehicle, the bold slogan "Er ist da." ("It is here.") is prominently displayed. Below, a detailed description highlights the car’s technical innovations and features, including water cooling, front-wheel drive, and high safety standards. The Volkswagen logo is positioned at the bottom of the ad.
The specified fuel consumption and emission data does not refer to a single vehicle and is not part of the offer but is only intended for comparison between different types of vehicles. Additional equipment and accessories (additional components, tyre formats, etc.) can alter relevant vehicle parameters such as weight, rolling resistance and aerodynamics, affecting the vehicle's fuel consumption, power consumption, CO2 emissions and driving performance values in addition to weather and traffic conditions and individual driving behavior. Further information on official fuel consumption data and official specific CO2 emissions for new passenger cars can be found in the "Guide to fuel economy, CO2 emissions and power consumption for new passenger car models", which is available free of charge from all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, D-73760 Ostfildern, Germany and at www.dat.de/co2.